OUR STORY

Today, we are still a tight and dynamic boutique organization that specializes in the extensive history, art and architecture of the cities we serve. As insider small professional in the tourism industry and lifestyle brand who works with empathy and true respect for the people we meet and choose to work with in our everyday life, we feel it’s our responsibility to urgently find new responsible ways to travel and to protect our environment, traditions and cultural heritage. By taking a participatory approach and involving community members in decision-making processes, we ensure local voices are heard and that residents have a say in their destination’s future. We are committed to protecting and preserving our destinations’ most vulnerable places and empowering the people who live there, celebrating cultures authentically while respectfully promoting the idea of slow responsible travel practice, so that future generations of residents and visitors can continue to experience the splendour of our places for years to come.

 

Besides, through our EMPORIO we have become a laboratory of ideas, in which we embrace the distinctive, celebrate the unconventional and champion the one-of-a-kind. A project where tradition, craftsmanship, design, exceptional food & wine are interrelated. Where precise cultural and aesthetic codes together with certain timeless values such as education, respect and discretion constitute its founding principles.

 

We at NATIVO19 still believe in the beauty of keeping things local and small. We put quality before quantity and celebrate the joy that comes with buying small, the uniqueness of browsing through independent stores, the personal relationship with their shop owners and the art of choosing well when it comes to food & wine and lifestyle. Unfortunately, we are still living in a conformist, overwhelming era of too much of everything, where our approach to things tends to be embarrassingly superficial when compulsively buy and immediately discard too much stuff. On the contrary, we still believe that longevity, great fabrics, and good manufacturing processes are qualities we should all look for when we go to buy something. We are therefore inclined to support conscious buying of lesser-known brands and items that are authentic and perhaps more difficult to find, and celebrate those that complement and express individuality rather than a preconceived, overexposed, and standard idea that a global corporate brand is trying to sell.

Based on this conviction, NATIVO19 was born in a small office around a kitchen table in the heart of Palermo, with a strong passion for detail and service and a lot of love for our rich Cultural Heritage and the Hospitality Industry, we get inspired by the world around us with the mission to inspire people every day.

We wander around our communities extensively every day, always in search of that special unique something that makes our hearts beat faster. During our road trips, we are constantly on the hunt to find stunning culinary places and incredible experiences, try and test every single service we deliver and build long-lasting relationships with our super-selected suppliers. We capture these moments and translate them into unique products and report back what you need to know through our EMPORIO and JOURNAL.

Yes, we are lucky. We have been lucky once and we are still lucky today, but this time Wiser. That’s the fun part of the story.

Today, we are fiercely independent, led by a worldwide team of like-minded specialists in our family, with offices across all the destinations featured on this platform. All with kitchen tables in them, and all with people sitting around them that get to work every day to make the best work they possibly can. Come to meet our passionate team and watch our minds unfold, it’s a show you won’t forget. We want you to come along for the ride.

 

MEET SARO

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